Introducing the BC Tourism Sustainability Network (BCTSN), a Support Program to Incorporate Sustainability Practices into Business Operations and Marketing
For Immediate Release: Monday, March 6, 2023
Kelowna, B.C. - The BC Regional Tourism Secretariat (BCRTS) regions, including the Thompson Okanagan Tourism Association (TOTA), are pleased to announce a new sustainability initiative called the BC Tourism Sustainability Network (BCTSN), launching in March 2023 with support from Pacific Economic Development Canada.
The BC Tourism Sustainability Network provides one-on-one support and resources to tourism businesses wishing to incorporate sustainability into their operations. This streamlined, supportive program will help tourism operators, regardless of prior experience, define a clear roadmap to integrate sustainability in their operations, strategy, and storytelling.
TOTA invites tourism organizations to take advantage of this valuable opportunity to learn and plan with education, resources, customized action plans, and tools around the environmental, social, and economic dimensions of sustainability.
The first intake of the BC Tourism Sustainability Network is now open. Registration is free, quick, and easy. Space is limited.
To get started, complete the form at https://TourismSustainability.ca and a Program Advisor will be in touch.
Program Overview
The BC Tourism Sustainability Network has been designed to support tourism businesses on their sustainability journey, providing foundational knowledge, capacity, best practices, and action across the environmental, social, and economic dimensions of sustainability.
Participating businesses are paired with a Program Advisor who completes a needs assessment and creates a customized roadmap to sustainability. This plan includes high-value resource guides and videos to support businesses in their chosen focus areas - such as energy, waste, water, and carbon footprint.
Further resources cover topics like responsible travel, regenerative tourism, and sustainability planning.
Sustainability subject matter experts from Synergy Enterprises will host a series of three virtual workshops. These engaging sessions will be open to all businesses participating in the program and dive deeper into one of the three core pillars of sustainability - People, Planet, and Prosperity.
Program Details
One-on-one Guidance
Participating businesses will start the program by meeting with a BCTSN Program Advisor for a sustainability consultation. Program Advisors develop a customized sustainability roadmap for participating businesses that include next steps, recommended educational resources and partner program referrals to support ongoing sustainability goals.
Educational Resources
In collaboration with Synergy Enterprises, the BCTSN will develop a series of educational guides, videos, and resources on a wide range of sustainability topics. These user-friendly resources will be hosted on the TourismResiliency.ca website and help guide businesses through the planning and implementation phases of incorporating sustainable practices into everyday operations.
Workshop Series
In addition to the sustainability guides, videos and resources, three live workshops will be hosted by the Synergy Enterprises team. These engaging workshops are open to all participating businesses, and will dive deeper into one of the three core pillars of sustainability - People, Planet, and Prosperity
Learn More & Get Started
To learn more about the BC Tourism Sustainability Network and how it can benefit your business, please fill out this Request for Information Form and a Program Advisor will contact you with the next steps.
About
BC Regional Tourism Secretariat (BCRTS)
The British Columbia Regional Tourism Secretariat (BCRTS) is a partnership between five of B.C.’s not-for-profit Regional Destination Management Organizations (RDMO):
Previously, the BCRTS partners collaborated on the BC Tourism Resiliency Network, a long-term resiliency program that provided B.C. tourism businesses with meaningful, one-on-one support to navigate the impact of the COVID-19 pandemic, adapt, and work towards eventual recovery.
Learn more at TourismResiliency.ca.
Thompson Okanagan Tourism Association (TOTA)
The Thompson Okanagan Tourism Association (TOTA) is a non-profit society, governed by an elected Board of Directors, which represents business and community tourism interests of the Thompson Okanagan region of British Columbia. TOTA is supported by and representative of Destination British Columbia and the B.C. Ministry of Tourism, Arts, Culture, and Sport.
TOTA is an industry-led organization that represents and supports all business and community tourism interests in the region, while also helping to implement provincial tourism policies.
Learn more at TOTABC.org.
For more information, contact:
Ellen Walker-Matthews
Chief Executive Officer (CEO)
Thompson Okanagan Tourism Association (TOTA)